LEGO Festival of Play.

In 2012, we were briefed to help LEGO celebrate their 50th birthday in Australia, and show that ‘playing well’ is as important today as it was in 1962.

Our answer was the LEGO Festival of Play, a nine month long party for the very best of blocks. We installed LEGO forests in Martin Place and in Broken Hill, lured adults into our pop-up playpits, held a LEGO exhibition featuring works by some of Australia’s best creatives, built an awesome app, and loads more.

Check out the case study for the full story.

 
2020 Vision.

“2020 Vision” is a six part documentary series, developed by Host for Free TV, where television industry pioneers from around the world discuss the future of the television platform.

The discussion is frank and informed, and includes insights from Jeffrey Katzenberg (CEO, DreamWorks), Gary Carter (COO, FremantleMedia), Morgan Wandell (EP, ABC Studios), Melissa Lavigne-Delville (VP, Trends & Strategic Insights, NBCUniversal), Mark Fennessey (CEO, Shine Australia), Tim Baxter (President, Samsung USA) and Andrew Robertson (President & CEO, BBDO Worldwide).

View the series now.

 
Happy Banking.

In 2008, we set out to help our client Bankwest challenge the big banks in Australia, and prove that banking could be a more positive experience. We called this endeavour Happy Banking.

Check out our case study to see how we made it happen.

 
Just Add Zero.

Our new campaign for Coke Zero turns the idea that zero means nothing on its head.

The campaign centrepiece is a TVC, shot in Buenos Aires and soundtracked by Diplo.

Check out the TVC and keep your eyes peeled for an enormous activation through social media.

 
Prepare For The Best.

Everyone wants a happy and secure future, yet most people don’t adequately prepare, they just hope for the best.

Our new campaign for financial services specialist BT aims to prompt people to take action and prepare financially for the best future possible.

You can view the first TVC online here.

 
Welcome back, Sackboy™!

Good news! Our hessian hero has brought back a bird’s eye view of our own little big planet.

Check out the video of his momentous journey here.

 
Introducing Felix the Fox

Felix the Fox

In 2011, we made two new TVCs for Bankwest, featuring Felix the fox with some bright ideas about credit cards, and Gary the squirrel talking about the new Hero & Zero everyday transaction accounts.

 
Just 3 Hours Away

3 Hours Away

Skiing in New Zealand sells itself. Well, almost. To encourage people to book a trip on Air NZ last winter we took the mountain to the people, and interrupted everyday commuters with an inspiring exhibition of winter snow photography.

The reminder that all this was ‘just 3 hours away’ resulted in the biggest day of online bookings ever for Air New Zealand Australia.

Have a look at the case study here.

 
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