Sydney has some of the best drinking water in the world available directly from the tap, yet a lot of people don’t think about drinking it.
In our 2011 campaign for Sydney Water, we set out to reverse the trend of Sydneysiders paying dearly – both financially and environmentally, for a brilliant local product they already had access to.
In 2011, we made two new TVCs for Bankwest, featuring Felix the fox with some bright ideas about credit cards, and Gary the squirrel talking about the new Hero & Zero everyday transaction accounts.
Skiing in New Zealand sells itself. Well, almost. To encourage people to book a trip on Air NZ last winter we took the mountain to the people, and interrupted everyday commuters with an inspiring exhibition of winter snow photography.
The reminder that all this was ‘just 3 hours away’ resulted in the biggest day of online bookings ever for Air New Zealand Australia.
Have a look at the case study here.
As sponsors of the Melbourne Grand Prix and Team McLaren, Vodafone wanted to bring a new audience to the world of Formula One.
Our solution was The 3rd Driver, a campaign that turned an ordinary man into a speed demon. Well, almost.
Check out the case study
here, or view the episodes in full on YouTube.
